Scholastic Book Fairs
All for Books

All for Books is a fundraising program enabling all students to participate in their school’s Fair. Schools collect money from donations prior to their Book Fair and at the checkout register either in cash or digital pathways. Funds are used exclusively at the Fair to ensure equity of access for all kids at the school. This collaborative effort unites the school community and illustrates how a small contribution can make a big difference. My role was to promote the proven best practices, continually refining the messaging, and exploring new methods to execute the program.